At Source Media Properties, our work begins and ends with the people who live here. Across our local newsrooms – Richland Source, Ashland Source, and Knox Pages – we serve communities that care deeply about where they live and how it’s changing. To better understand who’s reading and how people in our communities show up […]
Audrey Longstreth
Head of revenue and community investment for Source Media. Storybrand certified guide. Wife. Girl mom x2. Hot chocolate drinker (coffee is for the weak).
Posted inLife and Culture
Money, fairness, & the fight for opportunity: Kaleidoscope closes season Nov. 6
MANSFIEL — If you’ve ever felt like the money game is impossible to win, you’re not alone. For many Americans, financial security always seems just out of reach — not because they aren’t working hard, but because the system itself can feel stacked against them. That uneasy truth is at the heart of the Kaleidoscope […]
Posted inLife and Culture
Learning from the past to bridge divides today: Dr. Lerone Martin joins Kaleidoscope on Oct. 2
In a time when public discourse often feels brittle and divided, an upcoming Kaleidoscope Community Conversations event will turn to history for guidance. On Thursday, Oct. 2, Dr. Lerone Martin of Stanford University will take the stage at the Renaissance Theatre for an evening devoted to effective communication across ideological divides. Martin is a nationally […]
Posted inCommunity Development
Richland Source, partners to boost visibility for downtown businesses during Main Street construction
MANSFIELD — As construction continues on the Main Street Corridor Improvement Project, a coalition of Mansfield organizations led by Richland Source has launched a new advertising program to help small downtown businesses stay visible — and open — throughout the disruption. The Neighbors Helping Neighbors program, announced Monday, offers a full year of free advertising […]
Posted inBusiness
The caveman test: Simplifying your marketing message
Here’s a test for your next marketing campaign: Could a caveman understand it? I’m serious. If a caveman walked out of his cave today, looked at your website, billboard, or heard your sales pitch, could he grunt back the answers to these three things? If not, you’re probably making people think too hard, and potentially […]
Posted inBusiness
4 tips to writing a press release that actually gets published
When you submit a press release it is competing with upwards of 50 others in any given week. Out of those 50 press releases, most of them never get published. Here’s why most press releases fail – and how to make sure yours doesn’t. What Not to Send (we see this every day) Now here’s […]
Posted inBusiness
3 questions to ask yourself if you purchase advertising for your business
Times feel uncertain right now. Prices are up, consumer spending is down and local businesses are facing tough decisions. Smart ones are carefully watching their dollars, especially their advertising investments. But here’s the thing: Advertising less doesn’t mean advertising smart. Cutting your ads entirely can accidentally hide your business right when you need visibility the […]
Posted inBusiness
Richland Source releases 2024 impact report, showcasing the power of community-driven journalism
Source Media Properties, the parent company of Richland Source, Ashland Source and Knox Pages, has released its 2024 Impact Report. The report details a year of transformative storytelling, civic engagement and investigative journalism that has made a tangible difference in the region. It highlights how independent, community-supported, local journalism informed residents, held leaders accountable and […]
Posted inObituaries
Roger Galbraith
Roger “Butch” Galbraith never knew a stranger. Butch was a devoted husband, father, and grandfather who is remembered by those who loved him for his wit, laugh, and passion for the outdoors. Butch passed away at age 77 on April, 21st, 2024. Born in Oak Ridge, Tennessee on October 18, 1946 to Robert and Geneva […]
Posted inLife and Culture
Kaleidoscope conversation series is an invitation to be part of community change
Kaleidoscope is a joint initiative coming in 2024 from the Richland County Foundation, Mansfield-Richland County Public Library, Renaissance Theatre, and Richland Source. With the help of nationally-known authors, this 4-part speaker series is designed to create a space where people from every corner of our community — from high school classrooms to the factory to […]