Posted inOpinion

The Richland Source audience – Much more than the sum of its parts

We talk a lot about the audience in this business. We talk about how to best reach the audience, when and what the audience is reading, which ads the audience clicks. We measure the audience in percentages and charts and graphs. Is  the audience growing? (Yes!) What does  the audience like? What will the audience pay for things? It’s natural to ask these questions, as the audience is […]

Posted inOpinion

Richland Source editorial team makes varsity on week one

“three” “team previews” “varsity soccer matches” “predict the outcomes of all area football conferences “final Friday concerts ath the Brickyard?” “#rshss” If someone had asked me two months ago to name Richland Source’s biggest editorial challenge, I would have been thankful for such an easy question. It was high school sports. Two months ago we […]

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